Industry Report

Forecast Report: Grocery Retail Market in Poland 2026

Seasonality, market concentration and business implications

Industry Report

Retail

Forecast Report: Grocery Retail Market in Poland 2026

Seasonality, market concentration and business implications

More information about pricing and contents available via phone:

+48 782 011 000 sales@pmrcorporate.com

Languages available:

PLEN

Sector:

Grocery

Scope:

Poland

Forecast Report: Grocery Retail Market in Poland 2026

Seasonality, market concentration and business implications

The report provides a quarterly overview of the grocery retail market in Poland and forecasts its future development. The analysis combines data on sales value and the seasonality of individual retail channels with an assessment of market concentration measured using the HHI.

The publication helps readers understand when and in which channels peak demand occurs, how the market structure changes throughout the year, and how concentration is expected to develop. Its findings support the planning of sales, purchasing, inventory, marketing campaigns, pricing strategies, expansion and commercial negotiations.

Get access

What information does the report include?

Quarterly value of the grocery retail market
Data for 2025 and quarterly forecasts for 2026-2027
Seasonality analysis for individual retail channels
Quarterly indices, fluctuation ranges and identification of peak and low-demand periods
Factors shaping seasonality, including public holidays, weather, tourism and the macroeconomic environment
Seasonal profiles of discounters, proximity supermarkets, small-format stores, hypermarkets, supermarkets, petrol station stores, online retail and other channels
Analysis of changes in retail channel shares across individual quarters
Market concentration in 2025 measured using the HHI
HHI forecasts through 2031
Assessment of how the expansion plans of the largest retail chains may affect the future market structure
Conclusions on the impact of seasonality and concentration on sales, inventory, pricing, campaigns, expansion and negotiations

What makes this report stand out?

Retail channel forecasts: Presents detailed forecasts for the development of individual retail channels and their role in the market structure.
Market concentration and competitive landscape: Shows the forecast level of market concentration through 2031 and the potential impact of the largest retail chains’ expansion plans on the position of individual market players.
Market concentration and competitive landscape: Shows the forecast level of market concentration through 2031 and the potential impact of the largest retail chains’ expansion plans on the position of individual market players.
Support for business decision-making: Provides practical insights into resource allocation, inventory planning, pricing policy, cooperation with retail chains and expansion strategies.

Who can benefit from this analysis?

The report is designed primarily for:

Retail chains planning sales, expansion, format development and resource allocation
FMCG manufacturers and suppliers forecasting demand, planning distribution and negotiating with retail chains
Independent operators assessing the viability of franchising, specialisation or investment in local competitive advantages
Logistics and distribution companies planning inventory, deliveries and operational capacity
Investors and financial institutions analysing market attractiveness and the position of its largest players
Sales, marketing and strategy teams that need quarterly data to plan activities and budgets

STEP 01

Contact the seller:

Once you have selected the report you are interested in, please contact our sales team.

You will receive detailed information about the publication, price, and terms of purchase.

STEP 02

Filling out the form:

After accepting the offer, you will receive a link to the order form with a request to fill it out.

STEP 03

Finalizing your purchase:

After paying the invoice, you will receive immediate access to the report on the mypmr.pro platform, provided that the report has already been published.

In the case of pre-sale reports, publication takes place on the announced date – the material will then automatically appear in your account.

Already have an account? Log in and go to the customer panel. New users go through a short registration process when making their first purchase.
If you have any questions, please email us at sales@pmrcorporate.com or contact us by phone.